Presentation slides from Engaging Digital Audiences in Museums July 2012 conference

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Martin Bazley

Keynote speeches

Keynote speech from Nick Winterbotham, Group for Education in Museums (GEM) Chair and Director, Winterbotham Associates at Thinktank.

Keynote presentation from Matthew Cock, Head of Web, British Museum. 

Mobile learning case studies
Lucinda Blaser, Digital Projects Manager at Royal Museums Greenwich discussed developing a bespoke mobile learning system where the user drives the learning process.

John Coburn, Project Coordinator ICT from Tyne and Wear Archives and Museums presented a case study looking at the successes and challenges in creating compelling content for Hidden Newcastle, an app revealing strange and forgetten stories in Newcastle upon Tyne.

Evaluation and measuring engagement case study 
Martha Henson, Multimedia Producer at Wellcome Trust discussed the evaluation of their online game ‘High Tea’, making discoveries about new audiences and how people play games, as well as reaching towards best practice in evaluation itself. 

Parallel workshops
It’s not always easy to identify and implement technologies that are a good match for audiences, content and organisational context. This workshop by Greg Povey and Shona Carnall provided some inspiration and help to get started.

Alyson Webb and Lindsey Green‘s workshop focussed on mobile apps and what they mean for cultural heritage organisations. Should we all be developing them? Do they deliver the new audiences they promise? Can we really use them to deliver learning objectives or are they just the latest new shiny distraction? 


Pauline Webb, Collections Manager at the Museum of Science and Industry (MOSI) joint led a workshop questionning how can we re-align museum practices to make more of changing technologies? 

Michael Woodward, Commercial Director at York Museums Trust joint led a workshop questionning how can we re-align museum practices to make more of changing technologies? 

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